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Hotline Newsletter

August 2018

In this Issue...
Upcoming Events
2018 County CEO Meeting
Webinar – Investing in Our Own: The Win-Win for Organizational Results and Leadership Engagement
2018 AAMSE National Specialty CEO Summit
State CEO Annual Meeting

Steve LevineFrom the President

If you were at the AAMSE Annual Meeting last month in San Diego, I expect you had as much fun, learned as much, and talked with as many interesting colleagues as I did. If you weren’t there, I’m sorry. But we’ll try to make it up to you. The AAMSE staff shortly will share our plan to stream some of the best educational sessions from the meeting. In the meantime, I’m all you’ve got. When I took the reins of our association for this year, I told everyone there how medical societies – and medical society executives – have the power to save American medicine. I mean it. We really do. It’s an awesome responsibility and a great challenge. I hope you agree.

Installation Speech

Steve Levine
Vice President, Communications
Texas Medical Association 
Austin, TX 78701-1680

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5 Honored as AAMSE Fellows

AAMSE Fellows

AAMSE Fellows Steve Smith, Jon Rosell, Aileen Wetzel, Bryan Campbell, Michael Darrouzet, Susan D’Antoni, Dale Singer, Gene Ransom III are recognized by the conference attendees. Not pictured: Jay Millson.

At the Annual Conference, the following individuals were honored as Recognized Fellows of AAMSE:

Bryan Campbell Jay-Millson Jon Rosell Steve Smith Aileen Wetzel

Bryan Campbell
Duval County Medical Society

Jay Millson
Florida Academy of Family Physicians

Jon Rosell
Kansas Medical Society

Steve Smith
American Academy of Hospice and Palliative Medicine

Aileen Wetzel
Sierra Sacramento Valley Medical Society

The full press release is available here.

Applications for the 2019 class of Recognized Fellows of AAMSE will open on the website in November. Please remember, the criteria to apply was revised so that any service to AAMSE would be recognized, not just service in the past 5 years.

2017 Annual Report Available

Annual Report

The Annual Membership Meeting was held during the 2018 Annual Conference in San Diego, CA. An annual report detailing AAMSE activities was presented. The annual report is available to members online in the Management Library (under Reports and Surveys) as well as by clicking on the image to the right.

Conference Photo Gallery

This year’s conference featured engaging breakout sessions, timely keynote presentations, fun networking opportunities and more! View the photo gallery below to experience or relive many memories from the conference.

View Gallery

Special thanks to Annual Conference Program Committee member Evan Rotert for taking pictures during the conference!

Announcing the 2019 Annual Conference Location

AAMSE 2019

If you haven’t been to Pittsburgh recently, view this video for a virtual tour of the city.

Save the dates in your calendar for next year!

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Podcasting for Associations is Exploding

The cover story from the June/July 2018 Issue of Association Forum Magazine is a discussion about podcasting and audio content. For the full article, click here.

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Profiles of Excellence Recipients Recognized


Congratulations to the 2018 Profiles of Excellence award recipients:

President’s Award for Innovative Engagement Within Organized Medicine – Awarded to the Clark County Medical Society for its work on their multi-faceted program Understanding New Opioid Laws in Nevada, an important effort that informed healthcare professionals about the Prescription Drug Abuse Prevention Act passed by the Nevada state legislature in 2017 through the use of written materials, town halls and continuing medical education programming.

Advocacy: Over $2 million budget – Awarded to the American Academy of Ophthalmology for its Regulatory Relief Coalition,which focused on a reduction of the 2018 Medicare penalties related to “Value Purchasing.” Physicians were scheduled for more than 10 percent in potential cuts in 2018. The Coalition was successful in significantly reducing both the number of physicians that received a penalty as well as the size of the “Value Purchasing” cuts.

Advocacy: Under $2 million budget – Awarded to the American Society for Dermatologic Surgery Association for its initiative SUNucate, which sought to develop model legislation and promote awareness to address the barriers to accessing sunscreen at school by advancing legislation in states, engaging the membership in grassroots advocacy efforts and building a coalition of partners.

Communications: Over $2 million budget – Awarded to the Texas Medical Association (TMA) for its initiative TMA Takeover Tuesday, which is a monthly feature where a TMA physician member takes over the TMA Facebook page for the day to provide a glimpse into a day in the life of a physician. The objective of the program is to show the more human side of medicine, and to illustrate how hard TMA members work to keep Texans healthy.

Communications: Under $2 million budget – Awarded to the Greater Louisville Medical Society for its initiative DocTalks, an educational video series designed to enhance physician community engagement through a monthly video featuring timely, relevant topics aimed to empower patients with health awareness and education.

Education: Over $2 million budget – Awarded to the American Society of Regional Anesthesia and Pain Medicine for its initiative Point of Care Ultrasound Courses¸ which were developed as freestanding courses for physicians wanting to gain a comprehensive understanding of perioperative point of care ultrasound applications including identification of clinical questions.

Education: Under $2 million budget – Awarded to the Greater Louisville Medical Society for its initiative Wear the White Coat, an annual program that allows high-level community leaders to don a white coat, shadow a physician, and receive first-hand education from a medical professional by giving them a behind-the-scenes look into the patient-physician relationship.

Membership: Over $2 million budget – Awarded to the American Academy of Hospice & Palliative Medicine for its initiative Turning a Meeting into an Experience, an effort that focused on turning their annual conference into more than just an educational meeting by creating an impactful experience to increase engagement and have attendees leaving the event feeling empowered by their peers.

Membership: Under $2 million budget – Awarded to the Richmond Academy of Medicine for its RYPE 'N RVA Initiative. Short for “Richmond Academy of Medicine Young Physician Engagement and New to Richmond, Virginia” the RYPE ‘N RVA Initiative focused on engaging new and younger physicians to become more involved in the Richmond Academy of Medicine.

The full press release is available here.

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2018-19 AAMSE Board of Directors Installed

The slate for the 2018-19 AAMSE Board of Directors was approved as presented by the membership. The full Board list is available on the AAMSE website and the press release is available here.

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Thank you, Annual Conference Supporters!

Thank You Sponsors!

Silver Sponsors

echo 360 GNP Branded Gear Higher Logic
Minnesota's Rochester Travis County Medical Society Foundation

Bronze Sponsors

Community Brands Fonteva InReach
Penxy Synaptitude

Thank You Exhibitors!

American Board of Medical Specialties

Attendee Interactive 


AVAIL Meeting Planning Services

Bank Card USA

Community Brands

Echo 360

Experience Minnesota’s Rochester


GNP Branded Gear

GrowthZone AMS

Higher Logic


InReach CE

Millennium Physician Group

Naylor Association Solutions


Pique Consulting



Back From the Brink: Association Turnaround Stories

What does it take for an association to come back from a near-death experience? Following substantial declines in revenue and membership, three associations changed course and restructured their business, leading to a more prosperous future. This article was originally published in the June/July issue of Associations Now.

Welcome, New AAMSE Members

Rick Abrams, American Medical Association
Director of Business Development

Cara Alexander, American Academy of Hospice and Palliative Medicine

Jeremy Bonfini, Allegheny County Medical Society
Executive Director

Jennifer Broomfield, Chattanooga-Hamilton County Medical Society
Finance Director

Puja Chunduri, American Academy of Hospice and Palliative Medicine

Shana Donchatz, American Academy of Otolaryngology - Head and Neck Surgery

Donna Grande, American College of Preventive Medicine
Account Executive

Gayle Irvin, American Osteopathic Assocation
Associate Vice President, Client and Member Service

Sharon Leung, Malachite Management Inc

Annette Mahler, Utah Ophthalmology Society

Joe Rotella, American Academy of Hospice and Palliative Medicine

Michael Watson, Chattanooga-Hamilton County Medical Society
Communications/Media staff

Stephanie Wimmerstedt, American Academy of Hospice and Palliative Medicine

Michelle Zinnert, American Urogynecologic Society

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We are always on the lookout for newsletter content. To submit an article or news item for a future issue, contact